Distell | Masterchef simulation
Distell asked Source to create a replica of the MasterChef kitchen for a private event. We designed a kitchen with fully-equipped participant workstations and arranged for MasterChef judge, Chef Pete Goffe–Wood to lead the class.
Source supplied all the food, equipment, staff and project managed operations on the day. We ensured that all Chef Goffe-Wood had to do was arrive, give the amazing demonstration and leave once the class was done, while we took care of the rest.
Source managed this bespoke brand activation from concept to completion, enabling the client to mingle with their guests and enjoy the occasion.