Source Food activated and managed the Pick n Pay food store at the Kirstenbosch Carols by Candlelight.
The Kirstenbosch Carols by Candlelight is an annual event for the Source Food team and a lot of preparation goes into the activation and management for this joyous event. There are numerous elements planned over a number of months that come together to make the four day running of the Pick n Pay food store at Carols by Candlelight possible.
The mobile Pick n Pay food store was set up to sell sweet and savoury snacks, Christmas themed treats, and other delicious goodies, as well as tea and coffee.
We pre-sold a range of picnic boxes on Webtickets, packed to the brim with the perfect Pick n Pay picnic snacks for couples and kids. Pick n Pay recently launched a new mezze range, which was packed inside the picnic boxes for carollers to enjoy.
Source Food sourced all of the yummy items that filled the picnic boxes and hand packed them at the beginning of each day of the Carols by Candlelight to ensure that the items in the picnic boxes were fresh.
Pick n Pay has also recently launched a new range of hummus’ and we had Pick n Pay promoters hand out tasters of four of the new hummus’ for the carollers to try.