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Food Product Development, Catering,
Consulting & Content Creation

Source Food helps entrepreneurs, food brands, and agencies bring bold food ideas to life – from recipe development and beverage formulation to immersive catering, branded activations, and high-quality food content.

We Are Source Food — A Full-Service Food Agency Based in South Africa

Source Food is a specialist food agency working at the intersection of product development, catering, consulting, and content. We partner with food entrepreneurs, brands, and corporates to create new products, launch immersive food campaigns, and execute high-impact catering and consulting projects across South Africa.

With teams based in Cape Town and Johannesburg, our work spans national food service rollouts, catering, food new product development, restaurant builds, and world-class media content — all created under one roof.

What Makes Us Different

In-house chefs, food scientists, food technologists, creatives, and consultants

Fully integrated — from concept to production to campaign

Trusted by leading brands in retail, QSR, hospitality, and CPG

Known for fast turnaround, premium execution, and innovation

Source Food Food Marketing and Content Creation

Food Marketing & Content Creation

We create professional food content, styling, photography, influencer drops, and below-the-line activations for brands and agencies.

Source Food Events and Catering

Restaurant, QSR & Retail Consulting

We consult on menu design, outlet builds, packaging, SOPs, staff training, and recipe development — a true turnkey solution.

Hotel Highlights

Corporate Catering & Branded Experiences

We craft premium, brand-aligned catering for events and activations – from 50 to 2,000+ guests, festivals to boardrooms.

Source Food Food Marketing

Food Product Development

We help brands bring new products to life, from concept and recipe development to packaging, labelling, and first production runs.

Source Food Food Marketing and Content Creation

Food Marketing & Content Creation

We produce premium food photography, videography, influencer campaigns, and branded content that elevates food marketing across all channels.

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Source Food Events and Catering

Food Consulting

Source Food offers turnkey food consulting services including menu development, staff training, SOP creation, and restaurant launch support.

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Hotel Highlights

Corporate Catering & Branded Experiences

Source Food delivers creative corporate catering and branded food experiences for events, activations, and festivals in Cape Town and Johannesburg.

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Source Food Food Marketing

Food New Product Development

From recipe development to packaging and launch, Source Food guides entrepreneurs and companies through every step of food product development.

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Where You’ve Seen Our Work

Pick n Pay Wine & Food Festivals • DSTV Delicious • Deli by Shell • Louis Vuitton • Krug Champagne • SASKO • Rhodes Food Group • King Pie and many more

Let’s Work Together

Have a product idea, campaign, or event in mind? Let’s build something remarkable together.

See how Source Food has supported global brands with food launches, activations, influencer content and full-service production across South Africa.

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VIEW SOME OF OUR WORK >

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I absolutely love working with the Source Food Concept team. They offer great skill in what they do, paying careful attention to detail as they strive to meet all expectations and beyond.

The exceptional service we receive from Source Food makes them one of our preferred event and catering partners. I have been working with the team for the last six years, and they have never disappointed, I highly recommend Source Food Concepts services for great, innovative event service.

Philly Mokoena / DSTV Media Sales

It’s always such a pleasure working with the Source Food team! I’ve worked with them for years on delivering numerous Pick n Pay activations and it’s so refreshing to work with a team who provides innovative ideas that are backed up by high quality, great attention to detail and most importantly, scrumptious food!

No challenge is too big or too small for Jonathan and his team… They are friendly, professional and all-round great to work alongside! I highly recommend their services!

Abbi de Bruyns / Live Company Sports & Entertainment

I have had the pleasure of working with Source Food for almost 10 years. Jonathan and his team are the only people I turn to for anything food related for my clients. They have conceptualised events, created amazing recipes with videos and stills, and also shot the lights out with food related media drops.
They have their finger on the pulse when it comes to new venues, food trends and the various food influencers to support campaigns. Their attention to detail is incredible. You can trust Source Food to not only deliver but to exceed what they promise.

Luanne Slingerland / Inhouse Agency Services

Source Food, one of the best outsourced catering providers in South Africa for sure!

When using Source Food, you know you will get great customer service from start to finish, a beautiful custom designed menu for each event and a selection of food which takes your senses on an incredible journey. 

Katie Briant / Unleashed Events

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